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Erica L. McIntire
Senior Vice President and Director of Marketing Communications
Vectra Bank Colorado

Erica McIntire Erica McIntire leads Vectra Bank Colorado’s Marketing Communications department. She is responsible for developing and implementing the bank’s marketing, communications, brand management, product development, public relations and service quality strategies.

Prior to joining Vectra Bank, McIntire began her career in banking in Corporate Relations at U.S. Bank. Then she expanded her role by becoming the midwest region corporate sponsorship manager in the retail marketing and sponsorship department. Prior to entering the financial services and marketing arenas, she served as the program manager for a number of initiatives for Denver Public Schools, Department of Community Education. Several years in state government including the Colorado Department of Local Affairs and the Policy & Initiatives Office under Governor Roy Romer allowed her to hone her skills in community organizing, grant management, research and evaluation, and program development.

McIntire is currently vice president of the board for the Colorado Parent & Child Foundation, and has served on numerous civic and professional boards and committees including Metro Volunteers, Rebuilding Together of Metro Denver, and the Neighborhood Resource Center.

She is a graduate of the University of Colorado with an MA in Anthropology, and earned a BA from the University of Pittsburgh.


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